I spent 10 years in training and working to develop the ultimate content marketing skills. I can help you outline a winning strategy, create outstanding content and execute to its fullest potential.
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PRESENCE AUDITS & COMPETITOR BENCHMARKING
Conducting an online presence audit will give you a better understanding of where your company stands.
The competitor benchmarking approach I choose focuses on gathering real data from multiple sources, in addition to thorough technical checks, content style and performance measurement and analysis.
BUYER PERSONA & FUNNEL OPTIMIZATION
I create a data-driven buyer persona and its ideal customer journey through thorough analysis and measurement.
I'll measure individual performance and through quantitative and qualitative analysis to find the golden middle of what gives the best possible outcome.
ACQUISITION & RETENTION
Yesterday's visitors are today's raving fans. I can help you build a reasonable loyalty pack to attract more customers and retain old groupies through email automation, PPC and unique content.